SEO Myths You Need To Stop Believing Today

SEO is an integral part of digital marketing. Web entrepreneurs realize the importance and vitality of using SEO to help grow their business online. However, they are a lot of myths and misconceptions that people have about SEO which can be seen as a major setback. Some of these myths are downright hilarious, whereas others can have a negative impact on your business. Given below are some of the few SEO myths which should be debunked right away.
Myth 1. Google Optimization means you’re covered for all search engines

One of the biggest myths about SEO is that optimizing your site for Google alone can help you boost your search engine optimization. Studies reveal that google search comprises more than 60% of the search market, but Bing’s share is also steadily improving. Surprisingly, Bing does not value backlinks as much as Google does; it ranks sites based on the engagement of the users, social signals and the click-through rates. So if you want to target 100% of web traffic, then make sure that you optimize at least 3 search engines.

Myth 2. If you are not selling things, then HTTPS is not necessary

Google has always been vocal by saying that it will give preference to websites that have the HTTPS prefix over the ones that do not have it. The encryption within HTTPS is that it makes your site more confidential, integrated and identifiable. It is advisable to use HTTPS and is better than leaving the web unencrypted.

Myth 3. Search rankings increase by using H1 tags

This is not entirely true. H1 tags help to keep the content more organized to the reader and also helps makes it easier for web developers to design the websites, but they do not have a direct contribution to SEO. Engineers at Google say that it does not matter whether you use H1 or H2, because if your page contains relevant information, it will address the needs of your users. Some years ago, the H1 tags used to be one of the crucial SEO factors, but today, they are just considered as a part of best practice.

Summary
There are a lot of SEO myths that are making rounds in the digital marketing world. Attempts should be made to debunk those, so that they do not end up affecting the site’s rankings in the course of events. The digital landscape keeps changing on a constant basis, so not surprising to see that there is a lot of misinformation regarding SEO out there. 
Here at Three Seas Infologics, we provide digital marketing services in Trivandrum/Kerala. According to our many satisfied clients, we are a thriving SEO digital marketing company in Technopark, which provides SEO services in Trivandrum/Kerala.

Comments

Post a Comment

Popular posts from this blog

Cloud Computing

Image
What is the cloud? The servers that can be accessed over the Internet, along with the software and databases that run on those servers are commonly referred as “the cloud”. Put simply, cloud computing enables users and companies to manage physical servers themselves or run software applications on their own machines. It is called “the cloud” because in the early days of the Internet, technical diagrams usually represented the servers and networking infrastructure that made up the Internet as a cloud.With the passage of time, more computing processes shifted to this servers-and-infrastructure part of the Internet and people began talking about moving to “the cloud”. The cloud lets clients to get similar files and applications from practically any device, in light of the fact that the processing and storage happens on servers in a data centre, rather than locally on the client device. This is the reason a cli...
Read more

SaaSvsPaaSvsIaaS: The differences and how to choose the best one

Image
The cloud is an intriguing issue topic from small private companies to worldwide enterprises, however stays a wide idea that covers a lot of online domain. As you think about changing your business to the cloud, regardless of whether it is for application or infrastructure deployment, it is a higher priority than at any other time to comprehend the distinctions and benefits of the different cloud services. There are typically three models of cloud services to look at: Software as a Service (SaaS), Platform as a Service (PaaS), and Infrastructure as a Service (IaaS). Each of these has its own advantages, just as varieties, and it is important to understand the distinctions among SaaS, PaaS, and IaaS to realize how to best pick one for your organization. SaaS: Software as a Service Software as a Service, otherwise called cloud application services, speaks of the generally used choice for organizations in the cloud market. SaaS uses the web to deliver applications, which ...
Read more

5G is coming: Everything you need to know about 5G

Image
The world is talking about the new 5G technology, where smartphone companies and chipmakers are riding the 5G wave which enhances the speed of the wireless network from the present speed of 45 MBPS to about 1GBPS. Steps are expected to be taken to make sure that there is development and adoption of 5-G enabled infrastructure and technology. What 5G actually is? 5G stands for fifth-generation cellular technology which increases the downloading and uploadingspeeds over the mobile network and also reduces the time taken by the network to respond, by increasing efficiency and providing more stable network connections. After its deployment, 5G is expected to offer a download speed of 1 GBPS, which is approximately 100 times more than the current data speed. Using this network, you will not only be able to download the HD version of movies within seconds, but also ensure less buffer time while watching movies online.It will also make sure that there is no network congestion a...
Read more